Video is all the rage these days, and thanks to increasingly affordable and powerful cameras, not to mention social media and the mobile web, the barrier to filmmaking stardom is thinner than at any time in the history of planet Earth. If you like climbing and you have a DSLR, there really is no good reason to wait. All you need is a subject (a strong-ish climber and a good route or problem), an afternoon, and a laptop with a pirated copy of Final Cut. That, coupled with the following 10-step structure will help you make a hot vid that’ll get you rich, 100% guaranteed.*
1. Set the scene… – Slider footy of beautiful natural places surrounding the climbing area. (“Footy” is slang for “footage,” if you’re not in the know.) If you can’t afford a slider, a simple pan will suffice, I guess… but you should really get a slider.Bonus footy: Grab a time-lapse of sunrise, clouds zooming over crag.
2. Hi, my name is… – Sit your subject(s) down in front of idyllic landscape or at least a nice-looking tree. Have them say the following: “Hi, my name is [name], I’m from [location], and I’ve been climbing for [number of years]. Cut interview footage with shots of your climber getting geared up: pulling on shoes, tying in, brushing holds, etc. Pro tip: Be sure to bring your sticks (aka tripod) for rock-solid talking-head shots.
Bonus footy: Have your climber tell the story of how he / she started climbing at a friend’s climbing gym birthday party, or whatever.
3. Introduce the area – Show images of the crag — shallow depth of field always a plus — and splice in close-ups of running water, birds in trees, common insects, and / or grass blowing in a field (this is called B-roll in the biz… hey, you got that slider, right?). Have your climber endorse the area: “[Area X] is one of my favorite places. I’ve been climbing here for [number of seasons], and the routes / problems are as good as anything else I’ve seen. [Something positive about the rock and / or local culture].
Bonus footy: Throw focus (i.e., make the image blurry and then sharp) a bunch.
4. Introduce super rad route / problem – Have your climber say something along these lines: “This one route / problem in particular really caught my attention — it’s called [route / problem name] and it’s about [grade]. It follows a super aesthetic line. It’s really classic…” Etc.
Bonus footy: Have your climber drop some knowledge about the route / problem history: the original route developer / first ascentionist / funny story behind the climb’s name.
5. Capture the struggle – Show your climber trying and failing on the route / problem over and over again. You almost can’t show too much failure, as it simply builds the suspense (“Will he / she send?!”). In a bouldering video, it is good to show the climber falling on every move of the problem two or three times. Have your climber show the camera his / her chalky, calloused, possibly bloody fingers as proof of dedication.
Bonus footy: Show us a real-life wobbler — a fully grown man / woman screaming obscenities, kicking a wall of solid stone, or whipping his / her chalk bag, all because he / she was unable to climb up a rock.
6. Show progress – Show the climber linking sections of the climb, but make sure he / she still repeatedly falls at the crux. We need to taste the excitement of a possible send before it actually happens. At this point, the climber should describe the crux section or sections: “The crux is really tricky and powerful — it involves a [shallow mono-pocket / skeezy knee bar / all-points-off slab dyno to double fist jams]. After that, you get a quick shake and then have to [fight the barn door / make a blind toss to a razor-sharp undercling / execute a full bat hang]. The finishing jug is guarded by [the world’s smallest crimper / a below-the-waist lock-off on a completely natural five-mono “bowling ball” hold / a rabid Chihuahua].”
Bonus footy: In the middle of this section, show your climber breaking off a key hold and then shouting, “Shit!” [dramatic pause] “[Sigh…] I don’t know if it even goes any more.” Fade to black…
7. Build the dramatic arc higher – Show your climber triumphantly working through the crux against all odds. If you got the broken-hold money shot in the previous step, make sure to show your climber working out a new-and-improved sequence. A glimmer of hope when everything seems darkest.
Bonus footy: Candid shot of your climber sitting alone, eyes closed in meditative silence, methodically rubbing chalk into his / her fingers.
8. Witness the fitness – Cut to your climber setting out on the route / problem from the beginning, but this time be sure to up the volume on the music track (hip hop or electronic, preferably), to signal something sick is about to go down. Multiple angles (from above, from the side, from the ground) will allow the audience to experience the movement in a sort of 3-D hyper-reality. Close-ups of fingers and toes grasping tiny edges and pockets are key to show the viewer that, No, those are not jugs. Tight shot on the climber’s face as he / she grasps the finishing hold and hoots or yodels in victory.
Bonus footy: Get creative — super-slow-mo or GoPro POV footage add “depth” to your “story.”
9. Coming back down – All that training and paleo dieting paid off, so be sure to nail a shot of relieved joy on your climber’s face as he / she is lowered to the ground / stands atop the boulder with arms raised in victory. Interview footage here would include phrases like, “I’m so psyched to be able to climb this [awesome route / rad problem]; it really filled the aching void in my soul,” “That was pretty sick, for sure, but I’m a badass so I never really doubted it would go down. In fact, I’m surprised it took as long as it did,” or, “I’m glad that’s done; now I can eat a burrito.”
Bonus footy: Fist bumps for everyone.
10. And… scene – A few good cuts of everyone packing up their gear and cracking brewskis. Grab that time-lapse footage of the sun coming up and just flip it to create a sunset / feeling of closure. The climber should offer some heart-warming nugget of wisdom like, “You know, sending felt really good, but just spending a day out with good friends is the best part. It’s really special…” Classic heroic journey drama set in nature. It’s in the bag.
Bonus footy: If your video has any sponsors, now’s a good time to put their logos on screen. Go ahead and thank mom and dad for getting you your camera, while you’re at it…